We’re often told to go with our gut. Following that feeling is all about trusting our intuition, those instinctive feelings that occur to us without intellectual reasoning. Steve Jobs believed intuition is a powerful tool that guides important decisions and leads to innovative ideas. In his work at Apple and in his personal life, he prioritized intuition over intellect because of its ability to lead him to unexpected outcomes. Jobs said this approach never let him down, and encouraged us to trust our own instincts as a driving force for our personal and professional growth.